In the second edition of James Felici’s book under the name Typography, Frank Romano a Professor Emeritus at Rochester Institute of Technology School of Print Media stated the following- 

“Typography is what communication looks like. But it is almost impossible to look and read at the same time because they are different perceptions. There is beauty in the language and beauty in the way it is presented. It all started about two millennia ago.

In ad 111, there was one typeface. It was the inscriptional seriffed lettering on the Trajan Column. In ad 2011, there are almost 200,000 fonts (most of them based on Garamond). The Romans chiseled type into granite and made it monumental. Later, Jenson engraved type into metal and made it elemental. He went from columns of stone to columns of type.

There is a difference between type and typography. Typography was born because Gutenberg wanted to make his Bible appear handwritten. It was the first major publishing scam—pages reproduced as printed type at hand calligraphy prices. Typography is the use of type to advocate, communicate, celebrate, educate, elaborate, illuminate, and disseminate. Along the way, the words and pages become art. Type and typography fostered books, magazines, catalogues, newspapers, forms, and a plethora of promotional materials.

Type and typography—what you do and how you do it—are both science and art. There are rules, most of which are ignored. There are tools, most of which are unknown. But now you have the ultimate typographic tool: Jim Felici’s knowledge at your fingertips. As we edge toward 600 years of linear text and phase from paper to screen, the principles of good typography have not changed even as the technology of typography continues to change.”

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